In the restaurant business, excellent customer service is critical to success. Whether they are ordering food, booking reservations, or seeking information, customers expect timely responses from a restaurant, even when they are interacting online.

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Unfortunately, most restaurants don’t have enough staff to address these online queries with the speed and precision that their customers demand.  This is where chatbots come in. 

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Chatbots are software programs developed to manage one-to-one online communications with customers through chat.  A well-designed chatbot will be able to understand what a customer is asking or requesting and guide them to a quick resolution.

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For restaurants, the strategy in using chatbots may not be to replace 100% of staff involvement of these online inquiries, but to handle the vast majority of frequently-asked-questions and requests and hand off the interaction to a staff member, only if needed.

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Restaurants that are already using chatbots are seeing the following benefits:

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Always Available

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By deploying chatbots, restaurants are able to offer guided support to their customers, even after business hours.  This 24/7 access to customer service can provide a significant competitive advantage.

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Immediate Access

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Chatbots provide immediate access to the support that customers need.  While staff members are busy handling other job tasks, chatbots are immediately available to guide customers to the information they need and to help complete food ordering requests, reservations, and more.

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Cost-Effective

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Perhaps the greatest benefit is that chatbots are able to increase the level of support that restaurants can offer their customers while driving down their expenses.  Rather than assigning expensive staff members to these customer service tasks, chatbots handle this efficiently at a small fraction of the cost.